CELTH invests in the development of conscious destinations


We are investing an additional one million euros in the development of an Agenda Bewuste Bestemmingen en Innovatieve Industrie (Agenda on Conscious Destinations and Innovative Industry). This Agenda is supposed to lead to the development of knowledge, methods and practical tools to help destinations in their conscious, sustainable development efforts. By doing so, we are taking a new step in providing an additional boost to the tourism knowledge infrastructure in the Netherlands. 

Knowledge infrastructure for tourism 

With this new step, we respond to the recommendations as set out in Waardevol Toerisme (Valuable Tourism) by the Dutch Council for the Environment and Infrastructure (abbreviated in Dutch as Rli). The council advises the government to direct additional investments towards a knowledge infrastructure for tourism. 

Investing in knowledge infrastructure is an absolute necessity   

Menno Stokman, director of CELTH: “The urgencies in the hospitality sector require more knowledge and research. We need networks of partners who are committed to sustainable destination management and a sustainable sector - a sector which is increasingly characterised by social, ecological and economic objectives. By making additional investments, we provide a boost to the development of knowledge, methods and practical tools, vision and strategy to enable destinations and the industry to take responsibility for choices that lead to sustainable development and resilient destinations. With this essential first step, CELTH creates momentum and reaches out to the national government as well as knowledge institutes in order to jointly accelerate the process.” 

Please find the full press release below.  If you have any questions, please do not hesitate to contact us.