Measuring resident benefit: exploration of indicators and methods

Cause

Following, among others, Perspective 2030 and the advice on Valuable Tourism from the Council for the Environment, residents have been increasingly central to (policy) choices about tourism in recent years. As part of the shift in thinking from tourism as a goal to tourism to contribute to social tasks and the well-being of residents, more attention is being paid to how residents can benefit as much as possible from tourism.

In this context, there is a broad need among parties such as provinces, municipalities and DMOs for insight into the ways in which resident benefits can be measured. In other words, to what extent, and how can it be determined what (perceived) value residents derive from the presence of tourism? This issue is part of the broader issue of 'measuring balance', within which insight into the positive impacts of tourism how residents view them is an important theme.

Goal

The aim of the project 'Measuring resident benefit: an exploration of indicators and methods' is to arrive at a set of indicators for measuring resident benefit and then to evaluate and compare various methods for collecting information about those indicators. .

This is done on the one hand by looking at existing examples, and on the other hand by applying methods in a Dutch region, namely Schouwen-Duiveland. This ultimately leads to insights that help stakeholders such as municipalities and DMOs to determine which method for measuring resident benefit best suits their situation. In addition, the results of the practical tests for Schouwen-Duiveland will also provide substantive insights into resident benefits on the island.

Approach

Phase 1 of the research consists of literature research and expert consultations to determine what exactly resident benefit is, what components it consists of, how it is currently measured, and what advantages and disadvantages are associated with these methods. In phase 2, several methods will be applied to the Schouwen-Duiveland destination. By applying multiple methods to the same destination, they can be compared with each other. This can, for example, make it clear whether the methods lead to the same, complementary, or contradictory insights about resident benefits.

The outcome of the project is a selection tool with a visually attractive layout, which enables stakeholders to make a well-considered choice about which method to use to measure resident benefit.

Partners

  • Breda University of Applied Sciences
  • HZ Coastal Tourism Knowledge Center
  • Netherlands Bureau for Tourism and Congresses
  • Hotel School The Hague
  • Schouwen-Duiveland Island Marketing Foundation

Projectteam

  • Jeroen Klijs (BUas)
  • Joyce Krielen (BUas)
  • Elisa van den Heuvel (BUas)
  • Daniek Nijland (HZ KCKT)
  • Simon Witt (HZ KCKT)
  • Evelien Visser (NBTC)
  • Karoline Wiegerink (Hotelschool The Hague)
  • Ruurt van der Wel (Stichting Eilandmarketing Schouwen-Duiveland)

Schedule

December 2023 – December 2024

Status

Ongoing